Need more students for your online course?

I bet you do.

In this podcast episode, I walk you through 5 simple ways to find students for your online course (without huge ad spends).

Did you know that a quiz is a great lead magnet for an online course? People love taking quizzes. It sparks their curiosity and tells them a little bit about themselves.

What I love about quizzes as a marketer is that it allows me to personalize my follow up to their results. Everyone is at a different stage in their business and therefore their needs are different.

This is what we call personalized marketing.

In this podcast episode, I cover 4 best practices to consider when creating an actionable, personalized quiz to use as a lead magnet.

In this podcast episode, I chat with Alisa Meredith who is the Content Marketing Manager at Tailwind about 2020 Pinterest tips and trends. 

Are you using Pinterest in your business? Want to know some of the latest trends (e.g. video)? Curious about how SEO works on Pinterest? Wondering if you should focus on YouTube or Pinterest?  Interested in learning about Tailwind and how it can help expand your reach? 

Hiring someone to help you with your Facebook ads can be scary.

After all, you’re spending your hard-earned money on the ads in addition to their consulting fee.

You want to make sure they know what they’re doing so you get a return on your investment.

In this podcast episode, I will walk you through everything you need to know and questions to ask so you can hire your Facebook ads consultant.

Social media is a pay to play market.

Even if you’ve been successful in the past selling your online course and growing your business, at some point, you’ll need paid advertising to grow.

In this podcast episode, we'll ask some questions to find out if your online course business is ready for Facebook ads.

It’s that time of year.

It’s time to put together your content and promotional calendar for the upcoming year.

This year, I put together my yearly content plan and promotional calendar in less than an hour and I want to share my super simple process with you!

Get a behind the scene view of a high converting sales funnel for an online course.

Is anyone seeing your content? Pinterest is one of the main drivers of organic traffic to my website. And my secret sauce? Read on to learn more.

Have you ever wanted to expand your influence by getting paid speaking gigs? In this episode, Ashley and I discuss how speaking can add an income stream to your online course business and help you find students at the same time!

You've been told to do this (or that) and it will be the magic bullet you've been looking for. The reality is marketing is all about testing what works best for your business and audience.

In this episode, I chat with Elizabeth Goddard. Elizabeth is an online business strategist/coach and was personally invited to become one of the first four ConvertKit Certified Experts. When she’s not supporting online business owners to dream bigger, reconnect with their message and implement faster, you can probably find her watching trashy TV and answering ConvertKit questions on Facebook.

We explore the beliefs that fuel scarcity mindset and provide tips you can use to bypass your fears and embrace an abundance mindset long term.

In this episode, I'm joined by rockstar entrepreneur Tasha Booth. Tasha is a podcaster, mentor, and Online Business Manager for successful course creators and coaches. She is the CEO of The Launch Guild - an Online Business Management & Virtual Support Agency which supports coaches and course creators with everything from podcast development to systems creation, from daily business management to 6-figure launches.

Did you know that sending out broadcast emails to your entire email list is actually hurting your conversion rates?

But there are strategies you can do with email marketing that make your email subscribers love you, open your emails, and click on the call to action (e.g. buy when the time is right).

In this episode, I'm joined by Justin Blackman. Justin is obsessed with brand voice. Last year, he wrote for 239 different entrepreneurs. The year before that, he wrote 10,211 headlines for 100 different brands—just for fun—all during the hours he wasn’t creating content for an international hotel company with 12 distinct brand voices. Learn how Justin took all of his writery knowledge with working like brand names like Puma, 5-hour energy and Red Bull to create ridiculously specific voice guides.

Feeling overwhelmed? Tasks falling through the cracks? Know that you could really move your online course business forward IF you could focus on the $1,000/hr tasks versus the $20/hr tech and admin work?

Join us in this episode where Danielle and I discuss:

• How do you know when you're ready to hire a VA?

• Tasks a course creator should outsource to a VA. Hint: you may be surprised by some of these and relieved at the same time!

• How you should hire a VA and what you should expect to pay for experienced VAs.

In this episode, I'm joined by Donna Serdula who is an expert on LinkedIn profile optimization and author of the book LinkedIn Profile Optimization FOR DUMMIES. She's proven that a strong LinkedIn profile is the key to performing well on LinkedIn.

In this episode, I'm joined by Karima Neghmouche, a brand + web designer who focuses on user-experience with design so that your website does more than just look good - it converts into paying clients!

In today’s podcast episode, I chat with Mai-kee Tsang. Mai-kee is a Launch Strategist, Copywriter, Podcast Host & Coach who helps purpose- driven entrepreneurs to build their authority in business so that they can thrive when they launch their signature courses.  As a Launch Strategist, she’s at the front lines during course launches from start to finish. And with 5 years of coaching under her belt, she’s able to dig deep to understand the true desires and fears of her clients’ customers in order to create empowering copy. 

In today’s podcast episode, I chat with Melissa McGraw,  a 20-year veteran of the fashion and consumer goods industry.  She has written content and analyzed/reviewed SEO tactics for over 100,000 items that are currently sold on Amazon today. And, as an adjunct professor in e-commerce and logistics at the Fashion Institute of Technology in New York City, she has her finger on the pulse of e-commerce trends and practices for creative businesses. 

In today’s podcast episode, I chat with Dani Paige, a conversion copywriter for online course creators and coaches. Dani has ki-boshed old school direct marketing and sales-y tactics and instead writes conversational, personality-packed copy to welcome in community and cash flow for all of her clients.

Dani shares her tips for creating brag-worthy sales pages.