Quick Facts about Dr. Destini Copp
Business growth coach & graduate marketing professor
Helps digital product entrepreneurs build rinse-and-repeat growth flywheels with AI
12,000+ students enrolled in online courses
Host of the Creator’s MBA Podcast
Featured in 50+ industry podcasts and publications
Mission: help you scale predictable revenue without constant launches or burnout
Speaking topics:
AI-powered growth systems
Building rinse-and-repeat revenue
Creative business scaling & monetization
As seen in: Creator’s MBA Podcast · University Programs · Guest Workshops — View full media →
Why I Shifted from Services to Digital Products
A few years ago, on a family vacation in Watercolor, Florida, I got a message that a client wasn’t happy with their Facebook ads. While my family went to the beach, I stayed inside working. That was my turning point.
I realized I had left corporate life to gain freedom, but had simply built another job that kept me glued to my laptop. I wanted revenue that didn’t depend on live launches, client calls, or being “always on.”
That’s when I went all in on digital products. Since then, I’ve taught over 12,000 students, built multiple businesses, and discovered the growth flywheel strategy I now teach my clients.
A Business Growth Coach in Your Corner
What drives my coaching approach?
1. Freedom & Flexibility
Business should support your life — not the other way around.
I help clients build profitable digital product businesses without relying on constant live launches, social media algorithms, or back-to-back Zoom calls.
2. No Hype, Just Rinse & Repeat Systems
“Passive” doesn’t mean no work, it means smarter work.
My focus is on growth flywheels that bring in consistent sales, so you can choose when and where to work.
3. Trial & Error is the Secret
I’ve tested (and failed at) plenty so you don’t have to.
My coaching shortens your learning curve by helping you pivot quickly and double down on what works for your business.
What is the Creator’s MBA Podcast?
The Creator’s MBA Podcast is my weekly show for digital product entrepreneurs who want to build predictable revenue. Each episode shares practical strategies on growth flywheels, rinse-and-repeat systems, and using AI to scale.
Who is it for?
Course creators
Membership site owners
Digital product entrepreneurs who want consistent sales
Life Beyond the Laptop
What’s life like outside my business?
In another life, I’d be a professional tennis player (now a pickleball enthusiast).
My weekends are usually spent at baseball fields with my family.
I’m an INTJ with a lovable labradoodle at my feet while I work.
Fun Facts You Might Not Know
I once won a trip to see a live taping of Friends.
Favorite books: business strategy + the Stephanie Plum series.
Favorite TV series: Supernatural, The Walking Dead, Vampire Diaries, The Originals.
Coffee and dark comedies are non-negotiables..
Hey, I’m Dr. Destini Copp.
A certified business growth coach, marketing professor, and host of the Creator’s MBA Podcast. I help digital product entrepreneurs go beyond funnels and build rinse-and-repeat growth flywheels (with a little AI magic) so sales feel consistent, not stressful.
Over the years I’ve:
Taught 12,000+ students through online courses and programs
Built multiple digital product brands (including my B2C brand, HobbyScool)
Shared my expertise on 50+ top industry podcasts and events
At the heart of it all, my mission is simple: to help you scale a business that gives you freedom, flexibility, and predictable revenue — without burning out.
FEATURED IN
