Welcome to the Creator’s MBA Podcast

Top Rated Podcast for Online Business Owners

The Creator's MBA Podcast with Dr. Destini Copp

Welcome to the Creator’s MBA Podcast, your weekly guide to turning digital products into predictable revenue.

I’m Dr. Destini Copp, and each episode shows you how to use rinse-and-repeat growth systems and AI to make your sales consistent. From behind-the-scenes case studies to expert interviews, you’ll learn the strategies real creators use to scale without launch burnout.

Start Here: 5 Must-Listen Episodes

New to the Creator’s MBA Podcast? Begin with these listener favorites that walk you through predictable revenue, growth flywheels, and AI.

Listen to the 5 Must-Listen Episodes →

Subscribe to the Creator’s MBA Podcast today on your favorite podcast listening platform

And walk away with practical, rinse-and-repeat steps you can plug into your business immediately — no overwhelm, just predictable progress.

Latest Podcast Episodes

Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.

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244: Why Consistency Alone Isn’t Enough

Are you sending out weekly newsletters, showing up on social, maybe even podcasting—and still not seeing results? It’s not your consistency that’s the issue. In this episode, I break down why your message and nurture system need a serious upgrade in 2025 if you want real growth. Let’s fix the gap that’s holding your content (and sales) back.

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243: Why Your Funnel Feels Broken (And What to Do Instead)

You’ve built the funnel. You’ve run the traffic. But the sales? They’re stalling. In this post, I break down exactly why your funnel might feel broken—and how to fix it without starting over. If you’re stuck in the “build more funnels” loop, this is the mindset shift you need. Discover why connection, not complexity, is the key to consistent digital product sales.

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242: Why Growth Feels Harder in 2025 (And What Actually Changed)

Wondering why your online business growth feels like pushing a boulder uphill? You’re not imagining it. Traffic is down. Funnels are stalling. Engagement is harder. In this episode, I unpack why 2025 feels so different—and introduce you to the Creator’s Growth Flywheel. This model is your path to building momentum that compounds. You’ll learn what still works, what’s broken, and how to align your efforts into one cohesive, modern system.

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239: How to Clone Yourself with AI and Get 40+ Hours Back Each Month

What if you could scale your business, serve your clients, and create consistent content—without doing it all yourself? Brittany Long shares how AI cloning helped her reclaim 40+ hours a month and build a sustainable, scalable business model using video, voice, and written clones. If you're ready to automate with heart, this is the episode for you.

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236: $1M Experiment I’m Running in Public

I’m pulling back the curtain on a real-time experiment to scale HobbyScool into a million-dollar brand I can sell—and I’m sharing everything on Substack. No filters. No polished case studies. Just the messy, honest journey of building in public.

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231: Behind the Scenes of HobbyScool’s Affiliate Program Launch

In this behind-the-scenes post, I share how a long-term growth goal led to the launch of HobbyScool’s affiliate program—and how creative business owners can plug into it for consistent revenue. I walk through the full process, from mapping out our 2026 event calendar to building partnerships that make sense for everyone involved.

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230: What If This Could Replace Your Daily Content Grind?

Feeling burnt out from constant content creation? In this episode, I chat with Zach Spuckler about using Facebook ads to grow your email list on autopilot—without the burnout. Discover how a simple $15/day ad strategy can help you buy back your time and finally scale your business with ease.

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229: Why Self-Paced Courses Are Dying—and What’s Replacing Them

“The way we teach online is evolving fast—and AI is driving the shift.”
In this episode, I sat down with Monica Froese to talk about why self-paced courses are no longer cutting it, how AI is transforming the digital product landscape, and what we’re both doing to future-proof our businesses. From GPT-powered tools to scalable support models, we cover it all. If you’re feeling behind, overwhelmed, or just ready for something new, this conversation will spark fresh ideas and renewed momentum.

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227: 5 Surprising Ways to Make Money with AI (Even If You're Not Techy)

So many entrepreneurs are using AI to save time—but what if you could also use it to increase your income? In this episode, I’m diving into how you can add AI into your business in ways that aren’t just efficient—they’re profitable.

Whether you’re a course creator, coach, or membership site owner, AI can be more than just a behind-the-scenes tool. It can become a powerful part of what you sell. From AI-enhanced templates to custom GPTs and live workshops, I walk you through five actionable ways to make AI part of your offer stack—no tech expertise required.

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226: Turn Subscribers Into Fans with a High-Converting Welcome Email

If you’re treating your welcome email like a throwaway message—or worse, skipping it altogether—you’re missing one of the biggest opportunities to connect with your audience and improve email deliverability.

In this episode of the Creator’s MBA podcast, I’m diving into why your welcome email is hands down the most important email you’ll ever send. This isn’t about your product launch or weekly newsletter—this is about first impressions and setting the tone for everything that follows. I walk you through exactly what to include, what to avoid, and how to turn that first message into a powerful tool for building trust and engagement with your audience.

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