Welcome to the Creator’s MBA Podcast

Top Rated Podcast for Online Business Owners

The Creator's MBA Podcast with Dr. Destini Copp

Welcome to the Creator's MBA Podcast, your go-to resource for mastering the art & science of digital product entrepreneurship.

Join me as I unravel the secrets to boosting digital product revenue and designing long-term business growth strategies. From exclusive interviews with industry leaders to in-depth analyses of successful digital product models, this podcast is your guide to thriving in the digital product marketplace.

Subscribe to the Creator’s MBA Podcast today on your favorite podcast listening platform

And walk away with actionable tips that you can implement in your online business

Latest Podcast Episodes

Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.

Podcast Destini Copp Podcast Destini Copp

104: My Four Favorite Lead Magnets for Digital Courses (to attract action takers)

Today in our podcast episode, I talk about my four favorite lead magnets for digital courses (to attract action takers).

The question I have for you is this…do you ever wonder that you have the right lead magnet for your online course? One that attracts action takers and not just freebie seekers?

If you need to create a lead magnet for your online course that attract action takers, or maybe you just want to refresh one that you already have, listen in for my top favorite lead magnets for digital product creators.

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103: How to Create an Audio Course That Will Engage Your Students

Today in our podcast episode, I’m going to talk about a different type of online course that’s not only easy to create but has high student engagement due to their accessibility and convenience.

And that’s an audio course.

But before you create an audio course, you need to understand what type of course works well an as audio course and the tools to use so you can create an audio course that gets results.

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102: How Digital Product Creators Can Grow Their Email List Quickly and Earn Money

Are you interested in growing your email list fast? Collaborating with others in your niche is one of the best ways to grow your email list quickly with subscribers who are your ideal customer.

In this episode, I walk you through how participating in industry bundles with your peers is one of the best ways to grow your email list quickly with your ideal customer.

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100: 5 Unique Evergreen Sales Funnels to Help Increase Your Revenue

In this podcast episode, I’m walking you through five somewhat unique examples of evergreen sales funnels that I use to sell my digital products.

Here’s a sneak peek of these evergreen sales funnels:

  • Course marketplace funnel

  • Book funnel

  • Mini-course funnel

  • On-demand webinar funnel

  • The funnel you should start with if you’re just starting out

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99: 5 Best Practices to Supercharge Your Email Marketing With Sue Glenn

Today my special guest is Sue Glenn. Sue is the Marketing Director of Diverse Marketing and Web Design. Her passion is helping entrepreneurs and small businesses up level with email marketing. She teaches proven strategies through workshops, online courses and one-on-one coaching. She also has an online course called Email With Ease.

In this episode, we cover 5 best practices to help you supercharge your email marketing.

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98: Super Julie Braun: How She Uses a Revolutionary Docuseries to Follow Her Students Through Their Career

Super Julie Braun is an entrepreneur, and her company Super Purposes helps people get the career and salary they deserve regardless of their challenges. She specializes in teaching folks "How to get a job in 12 weeks!" and helps them get both the career and the salary they deserve.

In this episode, you’ll hear about how she specializes in helping niche markets get a job in 12 weeks and how they're using their revolutionary docuseries following unemployed, challenged job seekers through their journey to land their dream job.

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97: Angela Ficken: Teaching Strategies to Manage Stress, Reduce Anxiety, and Set Boundaries

Today my special guest is Angela Ficken. Angela is a full-time psychotherapist in private practice, specializing in OCD, eating disorders and anxiety related concerns. After listening to her clients explain to her how difficult it was finding an understanding therapist, one who could actually teach coping strategies to manage difficult emotions, she created her first online course. Through email sequencing from her newsletter sent to her clients, she began to create her client list, all while fine-tuning her course, Breaking Everyday into Slivers.

She created a landing page and ran ads on Pinterest, offering a free download on Cognitive Behavioral Therapy (CBT). This course offered coping strategies for people to reduce stress, manage anxiety and set boundaries. Pre-pandemic her online course was gaining the momentum she needed to reach more people. Then came the pandemic and she was busier than ever, now in the process of launching her membership program.

Tune in to learn more about her entrepreneurial journey and how a full-time psychotherapist created and launched an online course.

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96: Dallas Travers: From Talent Agency Owner to Business Mentor and Online Course Creator

Today my special guest is Dallas Travers. If you're a coach who serves everyday people, you need to know Dallas. Her ripple effect system teaches the exact steps to attract paying clients, build your list daily, and then scale your business with a course. She is also the creator of The Hive and host of the Six-Figure Coach Podcast.

Listen in to learn about her entrepreneurial journey and her Ripple Effects System which helps coaches who want to make a massive difference for real people without second guessing themselves, compromising their values, or working 24x7.

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95: Beth Nydick: How She Leveraged the Power of Media to Grow Her Online Business

In this episode of The Course Creator's MBA Podcast, you'll hear how Beth has transitioned from a nutritionist who leveraged the power of media to be featured on Oprah, Parade, Forbes, Inc., Nylon Magazine, Tori Burch, and Better Homes and Gardens plus appearances on The Dr. Oz Show, The Chew, and The Tonight Show. Learn how she pivoted to helping others intentionally prepare their business and leverage exposure through collaboration and media so they can increase their credibility, acquire more clients and earn cash.

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94: Jem Millett: How She is Building Her Business Before Transitioning to FT Entrepreneurship

In this episode of The Course Creator's MBA Podcast, you’ll hear about Jem Millett's journey into entrepreneurship. Jem has been a leader across start-ups and corporate environments for decades. She knows what it's like to work her way up from the bottom of the ladder, and she is passionate about helping women take control of their careers. She founded Good at Work Club in 2019 with one goal - to bring together amazing women who want to get good at work so they feel good at work! With Jem's help, they will align with their highest values, share their gifts, and succeed like never before.

Listen in to hear how she has put together a strong plan in place to transition from her 9 to 5 role into full-time entrepreneurship.

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93: Alexis Haselberger: How She Found Clients When She Was Just Starting Out

In this episode of The Course Creator's MBA Podcast, you’ll hear about Alexis Haselberger's journey into online entrepreneurship and online course creation. Alexis Haselberger is a time management and productivity coach who helps people do more and stress less through coaching, workshops and online courses. Her pragmatic, yet fun, approach helps people easily integrate practical, realistic strategies into their lives so that they can do more of what they want and less of what they don't. Alexis has taught thousands of individuals to take control of their time and her clients include Google, Lyft, Workday, Capital One, Upwork and more.

Listen in to hear how she found clients for her time management and productivity coaching services when she was just starting out.

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92: Alyssa Adams: How to Earn More Money, Find More Freedom and Make a Bigger Impact

Dr. Alyssa Adams: Clinical Psychologist, Intuitive Business Coach + Host of The Uncommon Couch Podcast

Today my special guest is Dr. Alyssa Adams. Alyssa is a psychologist turned intuitive business coach. She helps trailblazing entrepreneurs like coaches, therapists, and wellness practitioners, build a practice as unique as they are. Together, we cultivate the confidence to earn more money, find more freedom and make a bigger impact than they ever thought was possible. Alyssa has been featured in media outlets. Co-author a certification program in nutritional psychology, shared her ideas at national conferences and sold profitable online courses.

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91: Venese Lau: How Facebook Groups + Collaboration With Other Entrepreneurs Grew Her Business Exponentially

Venese Lau: Entrepreneur, Online Course Creator + Owner of Your Entrepreneur Resources

Today my special guest is Venese Lau. Venese runs an events and marketing company in Tokyo, Japan. She has been an entrepreneur since she was 19 running all kinds of offline and online businesses. She is the host and face of Your Entrepreneurial Resources where she helps entrepreneurs start, grow, and scale their businesses, connecting them with the right mentors, resources, and tools. Venese shares how she went from running an event and marketing company, connecting local companies with international influencers and international brands with local influencers, to entrepreneur and online course creator.

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90: Jess O'Connell: Online Course Creator Shares Her Successful 47K Launch

Jess O’Connell: Network Marketer, Online Course Creator, Entrepreneur, and Creator of the Aligned Launch Formula

Today my special guest is Jess O’Connell. Jess started her business after her husband lost his job in 2018 and they went on government assistance. Her first launch generated $1500 in revenue, the proof she needed to give it her full attention. She made a commitment to herself, she would no longer let anyone else be in control of her future. With a background in network marketing, teaching other people how to sell their network marketing business became her core offer. She realized that she needed to stop chasing down all the many things they were seeking and just focus on one, which was: How to teach people how to launch their course and scale to a cold audience.

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89: Tracie Shroyer: Traveling the U.S. From Her RV Office

Tracie Shroyer: Launch Tech Specialist, Online Course Creator, Entrepreneur and Coach

Today my special guest is Tracie Shroyer. Tracie is a launch tech specialist for course, and membership creators, and she helps online entrepreneurs get past their tech blocks and launch their online courses, memberships, or other business projects. She helps people set up their businesses back end, connect all the dots and make a plan for their online course launch, all while living and traveling the US in an RV.

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88: Edoardo Binda Zane: How the Pandemic Grew His Business from In-Person Coaching to Virtual

Edoardo Binda Zane: Entrepreneur, Online Course Creator, Leadership Coach and Trainer

My special guest today is Edoardo Binda Zane. Edoardo, is a leadership coach and trainer who provides teams and leaders with communication and leadership skills to thrive in increasingly dynamic markets, to be resilient to changes and to increase their capability of generating value.

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Attendee Persona: The Starting Point for Your Impactful Virtual Event

In today's bonus podcast episode, I chat with Rob Gelb with HeySummit. If you've been in business for a while, you already know that hosting a virtual event is a great way to grow your business and expand your reach and impact. In this episode, Rob talks about an attendee persona and why it's the starting point for planning an impactful virtual event that serves your audience, promotes engagement, and gives you the best return on your event investment.

In addition, we discuss:

  • The benefits of running a virtual event for your business

  • The different ways you can structure your event

  • How you can evergreen your event content to maximize its impact

Tune in to learn about virtual events and why you should consider a virtual event to grow your audience and expand your reach in 2022.

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87: Krystle Church: Elementary School Teacher to Email Copywriter + Course Creator of Ignite Your Inbox

Krystle Church: World Traveler, Entrepreneur, Email Copywriter, Online Course Creator and Business Coach

Today my special guest is Krystle Church. Krystle is a full-time world traveler, email copywriter and business coach who helps female entrepreneurs build and scale the business of their dreams, so they can expand their reach, income and impact. Whether working one-on-one with clients to craft high converting, email funnels, or privately coaching women to grow and scale their business. Krystle leverages the unique power of email, client experience, and brand authority to create impact and growth for her clients.

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