Welcome to the Creator’s MBA Podcast

Top Rated Podcast for Online Business Owners

The Creator's MBA Podcast with Dr. Destini Copp

Welcome to the Creator's MBA Podcast, your go-to resource for mastering the art & science of digital product entrepreneurship.

Join me as I unravel the secrets to boosting digital product revenue and designing long-term business growth strategies. From exclusive interviews with industry leaders to in-depth analyses of successful digital product models, this podcast is your guide to thriving in the digital product marketplace.

Subscribe to the Creator’s MBA Podcast today on your favorite podcast listening platform

And walk away with actionable tips that you can implement in your online business

Latest Podcast Episodes

Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.

Podcast Destini Copp Podcast Destini Copp

127: Repurpose Your Virtual Summit Into a Money-Making Evergreen Funnel

You've spent three months or more on launching a virtual summit. Now that it's over, how do you continue to benefit from all of your hard earned work?

Did you know that you an evergreen a virtual summit?

Listen in while I chat with Jenn Zellers with Virtual Summit Search. Jenn is a Virtual Summit Alchemist and she empowers new and established summit hosts and speakers to create more reach and impact by extending the lifespan of their one-hit-wonder virtual summit experiences - without slimy sales tactics!

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125: Why Virtual Summits Are the All-In-One Sales Funnel

In today's episode, we're covering how virtual summits are the all-in-one sales funnel. A summit is a powerful tool for increasing your network and visibility and growing your email list for lead generation. Summits are also integral in driving revenue into your business through the all-access pass, VIP upsells, and the promotion of your offer to your warm summit audience.

Listen in where Krista and I discuss how virtual summits are an all-in-one funnel strategy that can 10x your results.

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124: 4 Launch Strategies for Selling Your Offer: A Side-by-Side Comparison

"Virtual summits connect you with 15, 20, or even 30 experts in your industry all at once. They're incredible for lead generation. They engage your existing audience and make money on their own." Krista Miller

In this episode we cover the various launch strategies and the pros and cons of each. Specifically, you'll learn:

  • When to use a challenge for selling and online course or membership

  • What bundles are great for (and when you shouldn't use them)

  • How you should use webinars in your business

  • How summits are incredible for both lead generation, engaging your audience and selling your offers

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Attendee Persona: The Starting Point for Your Impactful Virtual Event

In today's bonus podcast episode, I chat with Rob Gelb with HeySummit. If you've been in business for a while, you already know that hosting a virtual event is a great way to grow your business and expand your reach and impact. In this episode, Rob talks about an attendee persona and why it's the starting point for planning an impactful virtual event that serves your audience, promotes engagement, and gives you the best return on your event investment.

In addition, we discuss:

  • The benefits of running a virtual event for your business

  • The different ways you can structure your event

  • How you can evergreen your event content to maximize its impact

Tune in to learn about virtual events and why you should consider a virtual event to grow your audience and expand your reach in 2022.

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42: Skyrocket Online Course Sales with a Virtual Summit

Do you wonder if launching your online course with a summit is right for you? Do you have questions such as how do you find speakers if you aren't well known?

In this episode, join me and Krista Miller with Summit in a Box, where we discuss your burning summit related questions. Specifically, we cover:

  • How do you know if you're ready to host a virtual summit?

  • How to find speakers if you don't have a large audience on social and/or a small email list

  • How a summit can lead to a successful online course launch

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