Welcome to the Creator’s MBA Podcast

Top Rated Podcast for Online Business Owners

The Creator's MBA Podcast with Dr. Destini Copp

Welcome to the Creator's MBA Podcast, your go-to resource for mastering the art & science of digital product entrepreneurship.

Join me as I unravel the secrets to boosting digital product revenue and designing long-term business growth strategies. From exclusive interviews with industry leaders to in-depth analyses of successful digital product models, this podcast is your guide to thriving in the digital product marketplace.

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Latest Podcast Episodes

Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.

Podcast Destini Copp Podcast Destini Copp

179: 7 Types of Bonuses That Can Make or Break Your Launch

In this episode of the Creators MBA podcast, I chatted with launch strategist Melody DiCroce, to discuss the power of launch bonuses in driving sales for digital products. Melody, the brains behind The Launch Library, shares her expertise on simplifying launches and making consistent sales on autopilot. Her approach focuses on creating scalable and enjoyable online businesses that offer entrepreneurs more time, money, and freedom.

Melody dives deep into the world of launch bonuses, revealing seven types of bonuses that can be strategically implemented during different phases of a launch. From wait list bonuses to the exciting "mic drop" bonus, she provides valuable insights on how to effectively use these incentives to boost sales and help potential customers make empowered decisions. Melody also shares tips on communicating the value of bonuses, avoiding common mistakes, and getting creative with bonus offerings.

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