In this episode, Jodi Bourne, a digital marketing strategist, website designer, and a certified paid traffic specialist shares her best tips and advice on Facebook Ads for Course Creators including mistakes to avoid and guidance on how to set up your Facebook ads.
1. The importance of setting up the Facebook pixel correctly on their website and landing pages such as their sales page.
2. Why you need to review your Google analytics for your website to understand where your traffic is coming from and how they engage with your website.
3. The amount of money you much should you spend when getting started in Facebook ads.
4. How to set up your ads in Facebook and things to consider.
You can find more about Jodi on her website at https://jodibourne.com/.