An Insider's Look at a Social Media Strategy (for your online course launch)

An Insider's Look at a Social Media Strategy (for your online course launch)

Do you have a social media marketing plan for your next online course launch?

Social media can be a complete time waster without a strategy. A strategy that encourages your followers to take action and invest in your business.

Follow this step by-step process to prepare your social media strategy for your next online course launch; making it easy for you to attract and connect with your online course prospects.

PR Tips to Skyrocket Your Online Course Sales

PR Tips to Skyrocket Your Online Course Sales

One of the best ways to promote you and your online course business is through public relations (PR). And best of all, it's FREE!

Lucky for you, gone are the days when you need to dig deep into your pockets and hire a high-priced PR agency to help your business get exposure. If you know what do to, you can do it yourself.

Here are four tips on how to promote your online course without spending a cent on advertising:

HOW TO FIND THE SWEET SPOT FOR PRICING YOUR ONLINE COURSE

HOW TO FIND THE SWEET SPOT FOR PRICING YOUR ONLINE COURSE

The #1 question I am asked: How should I price my online course. I get it. Pricing your online course is HARD! Even for the Fortune 10 firms.

You don’t want to overprice because you believe this would keep potential students from enrolling. On the other hand, you want to be sure to charge what your online course is worth.

Before you start on the process of pricing your online course, I want you to consider this question:

Are you willing to confidently charge what you’re worth?

3 Steps to Overcome the Fear of Launching your Online Course

3 Steps to Overcome the Fear of Launching your Online Course

I’ve had so many entrepreneurs come to me after they’ve bought course after course and program after program, but NEVER launched their online course into the market. Others had launched their course once or twice but didn’t get the results they wanted and scared to take the next step.

After speaking with these entrepreneurs, I found that there were several mindset blocks holding them back.

3 Myths You've Been Told About Marketing your Online Course

3 Myths You've Been Told About Marketing your Online Course

I hear from Course Creators ALL the time that their online course is not selling, but they don’t know WHY.

 There are a lot of misconceptions about why your online course is not selling. Maybe you’ve talked with peers, family, friends, and even your next-door neighbor and EVERYONE has an opinion on what’s going wrong.

You hear things like, “it’s the price of your course.” OR “It’s your webinar.”

The reality is, it may be NONE of these things or it may be a combination of a bunch of little things.

How to Convert Online Course Prospects Through a Buyer's Journey

How to Convert Online Course Prospects Through a Buyer's Journey

The MAIN reason why your online course is not selling is not what you think.

Many course creators come to me after their failed online course launch and think that the reason why their launch failed was due to their pricing or a host of other things.

(Hint: It’s almost NEVER pricing).

Yes, your sales funnel may need tweaking here and there, but the MAIN reason why your online course is not selling is because you haven’t walked your online course prospect through the buyer's journey.

The Reason Your Online Course is Not Selling (and how to fix it)

The Reason Your Online Course is Not Selling (and how to fix it)

Your online course sales are less than desirable. Even embarrassing. But you don’t know what you’re doing wrong.

You know that your online course is EXACTLY what your audience wants. You’ve set up your sales funnel correctly (or so you thought), but the sales aren’t rolling in.

Guess where the issue lies? Your sales funnel.

Can’t get your online program launched? Try this instead.

Can’t get your online program launched? Try this instead.

Want to know the easiest and fastest way to get your online program into the marketplace and further validate your idea at the same time?

Launching via live workshops.

Yes. It is really that simple.

10 Mistakes to Avoid When Pricing your Online Program

10 Mistakes to Avoid When Pricing your Online Program

When working with my clients on pricing their online programs, I find that we tend to undervalue our services. It’s also an area that course creators make a lot of mistakes in which can be detrimental to their success. If you’re having difficulty pricing your online program, then you’re not alone. Pricing your online course can be one of the hardest decisions to make.  

Sales Funnels that Convert (for your online course)

Sales Funnels that Convert (for your online course)

Are you ready to launch your online course, but don’t know how to get started?

Here’s what you do know:

  • ·         You need a sales funnel that doesn’t exhaust you.

  • ·         You need a sales funnel that can be automated and used again and again.

  • ·         And doesn’t break your bank.

There is a way to do this that doesn't put you on the launch roller coaster and can be replicated again and again within your budget.      

How to Create a Mini Course as a Lead Magnet

How to Create a Mini Course as a Lead Magnet

Launching a new course is a huge project. In general, it takes a minimum of 60-90 days and I’ve heard from some Course Creators that they have been working on their online course for a year or more!

If creating a full-blown signature online course intimidates you, or you just don’t have the time right now to focus on your signature course, consider launching a free mini course to help grow your list while you build your signature course. You could even put a small price tag on the course to generate some incremental revenue.